Ioana Parvan
Freelance graphic designer, art director and illustrator, based in Bucharest.
I realize that being in this business since 1998 doesn't mean too much. Yet in 24 years, of which 15 were spent in agency, where projects hardly repeated, I learned and I grew with every single project I worked on.

I have a fine arts degree, but I'm self-educated in graphic design, a survival mode that developed into a profession/religion. My first brain food in '98 was a few issues of Ray Gun and Creative Review, praised like jewels. Followed by The Designers Republic, Hi-Res!, Pentagram, Mother, Traktor, Skittles and Diesel commercials left a serious mark, Kurt Vonnegut, Büro Destruct, Chris Ware, more Pentagram, Johnson Banks, OhNo Type, Droga5, photojournalism and street photography, Sagmeister & Walsh, the list is long.

Now I work as a freelancer on branding and illustration projects - 12 years of art school pays off - that makes me suitable for packaging, which I also love to do. Wayfinding too, definitely. I know I put my eggs in too many baskets, but I love them all and in the end that's my strength.

Graphic Design
Art Direction
ING Bank Romania
Regina Maria Private Health Network
BricoDepôt Romania
Crama Trantu
Murfatlar Romania
Createur 5 d’Emotions Perfumery

Toyota Romania
Sabio Cosmetics
Molson Coors Brewing Company
FHM Romania
Biborteni Mineral Water

+ a lot of small businesses, because I like to help them grow

All awards are the result of a great team work during my 18 years as a Senior Art Director at Cap, one of the best multidisciplinary independent agencies in Bucharest

2013 - Bronze Effie
Financial Services - ING Bank Campaign

2008 - Silver Effie
Financial + other - ING Bank campaign

2007 - Gold Effie
Food Products 1 - Salonta

2007 - Silver Effie
Alcoholic Beverages - Zaraza Brandy

2006 - Bronze Effie Alcoholic Beverages - Murfatlar Vinul campaign

2005 - Gold Effie
Media & Entertainment - FHM campaign

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